QUANTITATIVE RESEARCH
(Why)
It is all about comprehending , establishing, discovering, Developing, and sharing our point of view
It is all about hitting the mark!
Qualitative market research takes us deep into consumer understanding and perception – providing valuable insights into your products, your market and your customers.
We are capable of gaining entrance richer, deeper insights into the perceptions, behaviour and attitudes of people and community at large through a range of traditional and innovative techniques.
- Ethnographic Interview
- In Depth Interview(IDI)
- Mystery Shopping
- Home Visits
- Immersion
- Focus Groups
- Recruitment of real respondent
Integrity
Collaboration
Accountability
Simplicity
Creativity
Innovation